As a 30-plus year insurance veteran and insurance trainer, I'm careful about the books I read and even more particular about the books I recommend. Dan Weedin's book, Insuring Success, is a great read for all insurance agents who strive to either earn higher commissions and/or provide consultative services. Whether you're just starting out in the life and health side of the industry or you're a "rainmaker" in the property/casualty side of the business, Weedin's book can teach you new techniques and help you brush up on tried-and-true customer service indicators. As brokerages consolidate and brokers divide their teams into client-facing producers versus underwriting experts, so the skill set for today's insurance agent must develop as our industry changes. Published this year, Weedin's book is modern and realistic. Weedin also covers technology such as social media platforms and how to manage across the various platforms, so important in today's social-media driven world.