Business Administration
Code
RDHM-148
ISBN
9789352691449
Title
Business Administration
Author
Category
Business & Economics
Price
29,000 MMK
Publisher
Random House

Annotation

Business administration is management of a business. It includes all aspects of overseeing and supervising business operations and related fields which include accounting, finance and marketing. The administration of a business includes the performance or management of business operations and decision making, as well as the efficient organization of people and other resources, to direct activities toward common goals and objectives. In general; administration refers to the broader management function, including the associated finance, personnel and MIS services. Business marketing is the practice of individuals, or organizations, including commercial businesses , governments and institutions, facilitating the sale of their products or services to other companies or organizations that in turn resell them , use them as components in products or services they offer,or use them to support their operations.Also known as industrial marketing,business marketing is also called business-to-business marketing, or B2B marketing, for short. Knowing your market accurately and completely is a prerequisite for successful marketing. This task is made even more difficult for companies trying to advertise on the Web. This trend toward using the Internet will continue. This book is designed to prepare a student to understand the principles of business management.

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