Reach for perfection – in yourself and others! Fact: eighty-five percent of the reason you get a job, keep the job, and move ahead in the job depends on your people skills-your ability to deal with others effectively. Now, Zig Ziglar, America’s #1 master of motivation, shows you the people-oriented formulas, principles, and techniques that will take you straight to the top! You’ll learn:? 17 maxims to unlock top performance? 10 commandments for running a meeting? 5 management myths that should be exploded? 6 key work attitudes? 22 principles to meet a person’s needs? The 7-step goal-setting formula? 3 ways to build healthy self-esteem? And much more whether your management style needs a tune-up or a major overhaul, Zig Ziglar’s keen advice will assure you of running a high-performance organization – with unbeatable results! “Not only Zig Ziglar the world’s greatest motivational speaker, he’s a talented writer who sells the good old American principles of honesty, integrity, dependability, and Supreme effort to learn professional skills.”.